Monday, January 31, 2011

It's Networking, Baby!

Instead of doing a post-conference round-up after my fabulous weekend at the San Diego State Conference, full of the same ol stories and pitfalls to avoid, I wanted to discuss the most important thing I always take away from ANY conference: networking.

Aside from the benefits of critiques, shared interests, support, workshops, and lectures that conferences can offer, one of the MOST important benefits is the potential to network.

As an agent not based in New York, conferences are one of the few times I get to see the editors and fellow agents I know and work with in person. Putting a face and personality to a voice and name is incredibly important; it gives an understanding to the knowledge of likes and dislikes (and is just plain fun!).


But what can networking do for an author?

The same thing it does for me: it makes agents seem human, approachable.

I know this is sort of lame to say, but you'd be incredibly surprised how much farther you can get with a smile than a frown. Case in point: two authors. One I laughed with at a conference. One who says they just attended with me. Guess whose work I'm turning to first? And guess whose work I'm going to give more feedback on?


Networking builds a relationship from which, even if nothing comes out of it, more is likely to be offered. If I connect with you, I'm going to give you as much helpful feedback as I can, even if I don't offer representation. And I'll also be there to answer any questions you have.

So don't burn bridges. One poor agent was read the riot act by an attendee for not being more helpful and offering line edits (yeah, seriously), when in all honesty, the agent said to me, if he'd thanked her for the time she'd given and just asked...she would have given him what he wanted. Now, he's just a blip in her email right before she hits DELETE.

Most authors assume the only benefit of these appointments is the chance to be seen and heard. But really, I remember the people I chat with more than the ones who pitch me; and even if the ones who I chat with don't pitch me THEN - I'll remember who they are, and be MORE than happy to read their work later!


But what other benefits can networking provide?


Debra Driza has an amazing story to share on that one. She calls it procrastinating; I call it brilliant networking. I don't know the full story, but in sum, Debra met an editor at a conference with a fabulous idea. The editor really clicked with Debra, and asked her to send a writing sample, which she did (after checking with her agent, I have to add, which only shows more brilliance on Debra's part). The editor loved her writing, took it and the idea to the acquisition meeting, and voila, book deal was born!

Forging connections with other AUTHORS is also important; I've had my clients meet lovely people at conferences and send them my way. I've also had clients meet a published author who wants to tell her editor all about her new friend's work - and get her an in -- because they clicked so well.


These kinds of strange connections build to publishing deals quite a bit in this business. Once you start networking, via conference, twitter, writing groups and communities, you'll be surprised what opportunities you can find once you start to look.

If you're too nervous to chat with editors and agents at a conference, at least chat on Twitter or blogs. Make yourself comfortable with us.

It'll pay off, and trust me - I love networking with YOU right back!

Monday, January 24, 2011

Rocks are Nice but...

Before you freak out about the book industry, consider this:






There are some AMAZING things happening right now. Borders and midlist freak-outs or no, the bottom line is that people are still making money on books. It may not be in the same format as it always was -- and Mary Kole had an excellent post about what that means for agents, if you're interested -- but authors are no less in demand than they once were.


Some of the coolest things going on:


Picture Books Apps (and Apps in general)
Have you SEEN one of these suckers? They are the neatest thing since sliced bread! Not only do they read stories to your children, the children can TOUCH things in the story to make sounds and say words, they can play games and fill in the colors, they can choose alien bodies for cat heads; the possibilities are expanding daily. Parents love them as an alternative to movies and video games for entertainment, and authors love them...because parents are loving them.

Japanese Text-books
I don't think I actually want to try one of these out, but just the thought that people are becoming best-sellers via text blows my mind.


Send-a-story Cards
Just another example of how clever new packaging or ways to read mean MORE sales and income, rather than the death of publishing and authors!

E-pressesI know authors that make over $50,000 a year on ROYALTIES ALONE via e-presses. Not that I'm saying it's the norm; certainly, the majority of these are in romance and they publish four or five titles a year, but still. I know these up-and-coming venues still tend to be looked down upon as one step above self-publishing, but they are definitely a force to be reckoned with.


The YA Market
Not exactly a technological development, but defintiely a sign of hope in publishing. Consistantly, TEENS DON'T LIKE E-BOOKS. This is our future, and the market is booming; all the new genres available are paving the way like a gateway drug into the adult market. Of course, as soon as e-readers become more affordable (and replaceable) for teens, they'll probably start climbing the e-charts too. But they'll still be reading!!




These are just a FEW awesome publishing developments that I can think of right now, but really...that ALONE should tell you...the future isn't bleak...if you embrace it! If you know of anything else I've missed here, please do share below; I'd love to hear of it!