Friday, March 15, 2013

E-BarGAIN or E-BarLOSS?


I saw a Tweet a while back that said something to the effect of: why is it that people are ok with buying a greeting card for $5 but expect a BOOK to be $.99?

It’s a good question. I was reading that as people expect E-BOOKS to be $.99 and, the heart of it, I think, is because they’re digital; they’re not tangible like a physical book and, psychologically, it’s harder to justify a non-tangible item for more money. Which is completely not fair, considering all the time spent on a book, the respect that should be given to the intellectual property of an artist, etc etc I could go on and on.

My question is: will this trend continue?

Cover your ears book lovers – I’m about to blaspheme. 

I think that NO, it will not continue…because as physical books become less and less popular, and electronic books more common, there will be far less of a physical vs. digital mentality for readers to balk at.

(end blasphemy)

Looking at the music industry, for example, when digital music first came on the scene for iPods and even CD burning, everyone wanted to get their songs for free. It was a big battle to end that (and well, no, it’s not really quite over) which involved a total overhaul in how music is accessed. You CAN now go to iTunes and buy a single song, or listen endlessly on Pandora  or even YouTube.

But the music industry didn’t die. We’re not craving any less new music. We’re just accessing it differently.

In that time, CDs have become all but extinct. If I wanted to purchase music, I wouldn’t go buy a physical CD; I’d just go online and buy the song, or the whole album, digital. And if I DID buy a CD, I certainly wouldn’t expect it to cost MORE than the digital album. In other words: as time has passed, I’ve come to accept the cost of electronic music, and its worth, to a point that it’s just about equal in my mind, because digital is much more prevalent in my life.

Of course…there were also those huge campaigns against illegal music downloads, lawsuits, sitting in movies watching a preview that screams at me IF YOU BUY A BURNED DVD YOU ARE BREAKING THE LAW AND ARE AN EVIL PERSON AND THE WORLD WILL DIE AHHH!!!

So that probably also played a part in instilling a respect for an artist’s work, equating it to money. The rest is time; time for technology to evolve and make physical music formats irrelevant.

Time is already changing the format of books. E-readers are becoming more affordable, which means they’ll be trickling down to more and more readers, and soon, maybe we’ll have a YouTube of the book world – a new platform to figure out how to use to our advantage.

So all we need is that second part…that campaign…that screams out IF YOU PURCHASE AN EBOOK FOR LESS THAN $1 YOU ARE SLAPPING THE AUTHOR IN THE FACE!!!!!

Or you know. Whatever. Just a suggestion. I certainly don’t want to DISCOURAGE e-book sales (and freebies and discounts are a great way to gain readership).

What do you think?

Wednesday, January 30, 2013

Professionally Picky


Congratulations! You’ve received an offer of representation!!!

But there are more agents considering. Possibly agents you submitted to at midnight on a Friday after a glass of wine or two and noticed your rejection pile was growing and your submission list thinning and good GOD you need to GET IT OUT THERE MORE AND INCREASE YOUR CHANCES OF AN OFFER JUST TO KEEP UP THE HOPE….!

I.E: definitely not dream agent material, but worthy of settling for.

Yeah, yeah; maybe I should have rose-colored glasses on here and say that EVERY agent an author submits to is TOTALLY his/her dream agent but…I know better. And it’s ok; this business is so subjective, just as not every author is right for every agent, not every agent is right for every author. Doesn’t make either party less awesome – just not the best professional fit.

So what do you do when you receive an offer and (as you should) want to be fair and notify any other considering agents to give them a chance…but don’t necessarily WANT to give some of them that chance, or KNOW that even if one of those agents you were being fair to offered, you wouldn’t go with them?

Maybe this is just a problem in MY eyes; I certainly can’t fault an author for wanting ANYONE to read his/her manuscript and fawn all over it, even if s/he doesn’t really intend to go with that agent. But truly, it’s a waste of time; and it really sucks to let an agent possibly fall in love with your manuscript if s/he doesn’t stand a chance.

So what’s the best approach?

Well, honesty. I’m a big girl; I can take it. And no, I won’t hold it against you.

I had to resist saying “WE’re big boys and girls” here just because I can’t speak for every agent, but in my experience honesty is the best policy in this situation. My only caution would be against jumping on the first offer received, due to excitement, or jumping on the best-known agent without weighing the pros and cons of each you submitted to. But you did all that research before you queried, right? RIGHT?

I’m certainly not suggesting that you have to make this decision the second you get an offer. If you’re not sure, you’re not sure. But, if there are one or two agents still considering who you ARE sure wouldn’t win out over the offering agent, it’s definitely ok to pull your material.

It can be as simple as:

I wanted to write and let you know that I received an offer of representation. I’m feeling very good about this offer (and do feel this agent would be the best fit for me), and so I would like to withdraw my submission at this time. I greatly appreciate your time and consideration.

Or more flowery like:

Thank you so much for your consideration of my work; your interest was inspiring to me. I did receive an offer of representation yesterday from an agent (or name the agent) I’m feeling really excited to work with. Given that I know this agent would really be a great fit for me, I’d like to go ahead and withdraw my partial at this time. Again, I greatly appreciate the time you spent with my work and wish you all the best of luck and success.

You can name the agent or not; personally, I’d like to know.

And of course…I definitely hope I’m not going to be seeing an avalanche of copy-pastes in my email of this post or, as an editor recently put it:

tthhhpppt.

I mean, congratulations and I wish you all the best. ;)